Research, Testing
In order to actually get our heads around what 2-6 hours in a cool part of our city would look like, we hit the pavement. We walked around and kept a diary where we noted where we would show some around, the ideal order, the open hours of businesses, splashed in a good number of free sights, and made sure the food and drink was somewhere date-able. Was it walkable? Was it accessible? How long would you basically spend here? When did we get hungry? Most importantly, was it interesting and beyond what you would stumble on researching for an hour online?Within three months we were able to turn these around for unmoderated concept testing on usertesting.com
